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Award Ceremony--The JFAM Media Strategy Awards02/04/2010 - 02/04/2010
This year's award ceremony takes place on February 4th 2010. The awards honor the most dynamic strategic media thinking in financial advertising in 2009. Last year, ING DIRECT (Agency: Trafficbuyer) walked home with top “Best of Show” honors.The event's Founding and Presenting Sponsor is Financial Times.
QUESTIONS? CONTACT: 212-752-0151 OR EMAIL:STRATEGY@FINANCIALADVERTISING.COM
To Enter, Go to: www.financialmarketer.com/events/mediaENTRY DEADLINE: January 22, 2010
September 15, 2009. New York. There is no doubt that the financial services industry is undergoing dramatic change at this moment. And, financial media is also changing--fast.
Today, the way in which financial marketers communicate and transact with their audiences embodies a number of highly complex processes. And of course, doing it both effectively and efficiently is no simple feat.
Factors such as recency, measurement, lift, awareness, compliance, and ROI have all entered the media picture. And though financial ad spending now approaches the $10 billion mark (in the US alone*), every ad dollar spent is scrutinized more closely than ever. In 2010, strategic excellence in financial media planning is a prerequisite to advertising success.
With these dynamics in mind, The Journal of Financial Advertising & Marketing (JFAM) poses the question: "So, who's doing it the best?"
The JFAM Media Strategy Awards honor and recognize strategic excellence in financial media planning. The Fifth Annual JFAM Media Strategy Awards celebration takes place on February 4, 2010.
The Journal of Financial Advertising & Marketing, with the sponsorship support of Financial Times is presenting awards to "the best of the best" financial media strategists in recognition of their planning excellence.
The JFAM Financial Media Strategy Awards honor excellence in strategic media thinking in financial services across the following financial categories:Retail Banking & Lending
General Financial BrandingIn addition a "Best Global Financial Media Strategy" (presented by The Financial Times) , "Best Integrated Media," as well as a "Best of Show" award will be also presented - eleven awards in all. email@example.com
New York City
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