The Gramercy Institute

 
For custom research projects in the financial marketing space, The FMA endorses The Gramercy Institute. Please fee free to contact them at:  Gramercy@financialadvertising.com or call 212-752-0151 for more information.
 
 
 
Financial Marketers' Alliance Event Calendar
Subscribe to The Journal of Financial Advertising & Marketing (JFAM)

Based in New York City, The Gramercy Institute is separated into three distinct areas of focus: Publishing (The Journal of Financial Advertising & Marketing), Events (Financial Marketers' Alliance) and Research and consulting (Gramercy Institute).

PUBLISHING: The Journal of Financial Advertising & Marketing (JFAM)

Quarterly, The Wreaks Media Group publishes the printed periodical The Journal of Financial Advertising & Marketing (JFAM). Written for senior marketers at major financial institutions and their agencies, JFAM has a circulation of 2500.

EVENTS: The Financial Marketers' Alliance Network (FMA)

The Gramercy Institute owns and manages The Financial Marketers' Alliance. “The FMA Network,” is a network of over 1100 financial marketing professionals worldwide. The group is connected through numerous events, seminars and roundtables.

The FMA produces numerous thought leadership events in financial services marketing each year, including The JFAM Financial Marketing Summit: EAST in Manchester, Vermont, The JFAM Financial Marketing Summit: WEST in La Jolla, CA, JFAM: Live! in New York City (spring & fall), The JFAM Media Strategy Awards, The JFAM Strategic Philanthropy Awards, both held in New York City. The FMA regularly hosts breakfasts and roundtables in New York, Chicago, Boston, San Francisco and London called the Financial Marketers Alliance.

In 2005, Wreaks created “The JFAM Media Strategy Awards” to honor excellence in financial media strategy. Now in its fourth year of production, award show receives entries from the world’s top financial brands. In 2008, Wreaks created The JFAM Strategic Philanthropy Awards in New York City.

CONSULTING & RESEARCH: The Gramercy Institute works with the world's leading financial marketers, agencies and media companies providing consulting, research and analysis. GI also publishes original research, opinion and content on its site, financialadvertising.com.

Specialties:

Bill Wreaks, as CEO of The Gramercy Institute specializes in financial services marketing research, consulting, event production and management, and publishing for major finanicial, advertising and media brands.